Get started with Smak
Six steps to a planned week — from first onboarding to a finished shopping list. Plan for 5 minutes of setup.
Step 1
Create account + set your goal
Onboarding asks for age, weight, goal (weight loss, maintenance or muscle gain) and activity level. Smak calculates your calorie and macro budget using Mifflin-St Jeor. Takes 2 minutes.
Get startedStep 2
Pick your grocery store
Smak supports 2,725 stores across seven chains: ICA, Coop, Willys, Hemköp, City Gross, Lidl and Costco — all with live campaign integration. Pick your primary store to get this week's deals baked into your meal plan.
Step 3
Ask the sous-chef for a weekly menu
Type 'create weekly menu' in the chat — the AI builds 7 days of recipes that match your goals, allergies and your store's campaigns. You can adjust with 'swap Wednesday for fish' or 'more protein on Thursday' directly in the conversation.
Step 4
Shopping list that works offline
Smak aggregates the week's recipes into a categorized shopping list, optimized for your store's layout. The list works offline — perfect when you're in the store without WiFi.
Step 5
Log meals with photo or text
Had lunch outside the plan? Snap the receipt or the food — the AI recognizes ingredients and logs calories + macros. You see immediately how the day tracks against your goal.
Step 6
Track progress and adjust
Weight curves, macro balance and campaign savings appear under My account. Smak recalculates your goals automatically as your weight changes — so weekly menus stay calibrated.