Alexander Eriksson
Founder, Smaklig
About the author
Founder of Smaklig. Built the app after seeing Swedish households throw away 19 kg of food per person per year and spend thousands of kronor on unplanned shopping. Smaklig combines AI planning with real-time data from ICA, Coop, Hemköp and City Gross to automate what previously took 2 hours every Sunday. Alexander has worked with data-driven optimization since 1998 and founded Smaklig in 2023 to make smart meal planning accessible to every Swedish household.
Areas of expertise
- Meal planning
- AI-driven recipe generation
- Nutrition and TDEE calculation
- Swedish grocery campaigns (ICA, Coop, Hemköp)
- Weight loss via caloric deficit
- Data-driven optimization
Articles(13)
High-protein breakfast for weight loss: 10 recipes under 10 min (2026)
High-protein breakfast gives 3-4 hours of satiety and cuts daytime cravings. 10 recipes with 25-40g protein, under 10 min, from 9 SEK/serving.
9 minHow to meal-plan as a beginner: 5-step guide (2026)
Never meal-planned? 5 easy steps: goals, campaign check, dinners, list, shop. 20 min Sunday — 6 days without 'what's for dinner' chaos. No experience needed.
7 minCabbage — Nature's Own Ozempic? How Fiber and GLP-1 Boost Satiety
Cabbage is going viral on TikTok as 'Ancient Ozempic'. Research shows cabbage raises GLP-1 naturally. Here's how fiber, satiety, and weight loss work through food.
12 minCheap Filling Meals: 20 Recipes Under 30 SEK per Serving (2026)
Cheap food doesn't have to be boring. 20 recipes under 30 SEK/serving, protein per krona, campaign tips from ICA, and how to save 1,000 SEK/month.
11 minThe Food Waste Costing You 5,000 SEK/Year (And How to Stop It)
Swedish households waste 8,100 SEK of food per year according to Naturvårdsverket. 10 concrete tips to cut food waste by 50% — save money and the planet.
11 minGLP-1-boosting foods: 15 natural alternatives to Ozempic (2026)
15 foods that raise GLP-1 naturally: fiber, protein, fermented. How to activate the same satiety hormone as Ozempic — without a prescription or side effects.
7 minICA Campaigns: How to Maximize Your Savings Every Week (2026)
How ICA's weekly campaigns work and how to save 1,000+ SEK/month. Campaign week, bonus coupons, store formats, loyalty perks, and how to plan weekly shopping smartly.
12 minLose Weight Without Ozempic: 7 Strategies That Actually Work
Ozempic waitlist, side effects, or just too expensive? Here are 7 evidence-based strategies for losing weight without medication — protein, fiber, sleep, GLP-1 foods, and more.
11 minMeal Boxes vs Own Planning: What Actually Saves Money? (2026)
Honest comparison: HelloFresh, Linas Matkasse, RoyalDesign vs your own weekly planning + ICA campaigns. Cost per serving, time, variety. Which fits you?
11 minSave money on food: Complete guide 2026 (weekly menu + campaigns + food waste)
How Swedish households save 1,500-2,500 SEK/month on food. Weekly planning, ICA campaigns, food waste, meal-box comparison — best strategies combined.
8 minTDEE Calculator and Macros: Complete Guide (2026)
How to calculate TDEE (calories), BMR and macros using the Mifflin-St Jeor formula. Worked examples for 5 profiles, activity table and how to adjust by goal.
14 minWeekly Meal Plan for Weight Loss: Complete Guide 2026 (with 7-day example)
How to plan a weekly menu for weight loss. TDEE calculator, calorie budget, macros, 7-day sample meal plan, and how to save both kilos and kronor.
15 minWhat's for dinner tonight? 20 quick meal ideas under 30 min (2026)
Out of ideas? 20 concrete dinners under 30 min, grouped by time, budget, and ingredient. From 5-minute wok to 30-minute stew — find what's right tonight.
13 min